ARC Energy Resources engineer pipe cladding predominately within the Gas & Oil industry. They averaged 800 unique visits to their website a week, but rarely had an enquiries or sales through the website. By breaking down the services they offered into five main areas, and showing the vertical markets they were interested in and working in. Having led the design, managed the development and copywriting the site has increased traffic, search engine presence and they have had an increase in enquiries and sales through the website which they didn’t have before.
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